InsightIQ

Built for e-commerce brands that refuse to waste ad spend

InsightIQ unifies your Shopify data with every ad platform to show you the truth about your ROAS.

5
Ad Platforms Supported
$2,400
Avg. Wasted Spend Found/mo
2 min
Setup Time
AI
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Our Mission

Every ad platform lies about its own numbers. We show you the truth.

Google, Meta, and TikTok all claim credit for the same conversions. This means you're overpaying and don't even know it.

InsightIQ was built to give e-commerce brands a single source of truth: your actual Shopify orders. We pull in your ad spend from every platform, match it against real revenue, and use AI to tell you exactly where your budget is being wasted.

Find Hidden Waste
Detect overlapping conversions across platforms
True Blended ROAS
Calculated from actual Shopify orders
AI Recommendations
Actionable insights on what to scale and cut
Leadership

Meet the Founder

Abhishek Dayal

Abhishek Dayal

Founder & CEO

10+ years in data & analytics

Abhishek Dayal is a seasoned data analytics and data science professional with over 10 years of experience transforming data into strategic business outcomes. His expertise spans data analytics, data science, and marketing, helping organizations leverage data to drive growth and innovation.

Throughout his career, Abhishek has worked with leading companies in Silicon Valley and Los Angeles, bringing cutting-edge analytics solutions to businesses of all sizes. His unique blend of technical expertise and business acumen enables him to bridge the gap between complex data systems and actionable business insights.

Education

University of Illinois at Urbana-Champaign
Bachelor of Science in Engineering
University of California, Berkeley
Electricity and Magnetism Physics

Expertise

Data AnalyticsData ScienceMarketing AnalyticsE-commerceAI & Machine LearningGrowth Strategy

Connects with the platforms you already use

One-click OAuth integration. No API keys or developer needed.

Shopify
Google Ads
Meta Ads
Instagram
TikTok Ads

Ready to see where your ad budget is really going?

Connect your Shopify store and ad accounts in 2 minutes. Get AI-powered insights that tell you exactly what to scale and what to cut.

No credit card required